Protecting Your Brand

Kim Lobdell, KL Engineering’s President, was recently featured in an interesting Doyenne Group article How to Protect Your Brand As Your Business Grows. Both Kim and Megan Tucker, owner of Dragonfly Hot Yoga, share insights from developing businesses in their respective industries. They discuss the importance in fostering a strong company culture, providing a consistent experience for clients, and the challenge of diversifying into new areas.

Many thanks to Oak Bank for connecting Kim with Doyenne Group to collaborate on this article.